Last week I had the privelege of speaking at a 4As (American Association of Advertising Agencies) meeting of Kansas City advertising agencies executives. They were in NYC for a day of marketing & advertising fun for the Kansas City Council Board of Governors meeting at AAAA headquarters. It was quite a full bill of speakers with topics ranging from trends in media planning to consumer insights, and of course social media.

I decided to take advantage of SlideShare.net to socialize my social media presentation to the folks at AAAA, and anyone else who might be interested.

This is the second or third time I’ve done this presentation, and I’m now inspired to do a part two. So look out for the 5 Myths of Social Media & Marketing (Part II) in the near future. Here are the Ten Myths of Social Media & Marketing, the first five are covered in this presentation:

1. Social computing is a niche activity
2. Only a few people are involved in social computing/media
3. Only millenials are into social media
4. It doesn’t matter if your audience are "inactives"
5. Social computing has hit its peak
6. If you build it they will come
7. Social media is free
8. I should build a community for my brand
9. Social media has no trackable ROI
10. Blogging is done

[tags]social media, presentation, myths, marketing, 4as, aaaa[/tags]

While tooling around on the site I also notice that over 4,000 people have viewed this presentation. 4000. Got that?

If you give good PowerPoint, SlideShare.net could be one of your best ways to prove your expertise online. That is, if you give good PowerPoint — and most of us don’t. But, if you have a killer presentation and aren’t afraid to share it. Post it to SlideShare.net and let me know! I promise I’ll give it a look, possibly a mention, and give you my honest opinion on it.

[tags]presentations, powerpoint, slideshare, social networking, business networking, thought leadership[/tags]